Shoppers need to know the ABCs of fashion: Accentuate, Balance, and Camouflage. Shoppers should also look for styles that accentuate their body’s strengths and downplay their weaknesses. For example, shoppers who have an hourglass figure should wear clothing that accentuates those attributes, including scooped or V neck outfits, vertical striped outfits, or dresses and one-piece outfits that cinch at the waist. For tall women, for instance, avoid stripes, which make a wearer look even taller. To create volume, add colors and patterns to pants or skirt. This accentuates a triangle shape.
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